White Paper Boot Camp: Your Chance to Master the Craft
If you want to discover how to best grow your business in this down economy, generate tons of leads or take the lead in a crowded market, you won’t want to miss this live event: White Paper Boot Camp, San Diego : Friday August 7th at the Hyatt Regency Mission Bay Resort, led by me. Frost & Sullivan and InformationWeek agree, white papers are the most effective marketing tools in a down economy . Creating the right white paper and applying the right marketing tactics will chan
A Boot Camp to Boost Your Business
The words “boot camp” conjure images of barking drill sergeants and grueling workouts. Michael Stelzner’s White Paper Boot Camp, San Diego has a different agenda: soothing ocean breezes, gourmet food, friendly networking and timely tutelage from the world’s top white paper pro. Stelzner will focus on using white papers to transform your business during the tough economy. “Customers aren’t buying and global economic meltdown equals panic,” says Stelzner, author of the best-selling b
RevResponse Review – A Year of Growth and Improvements
Last year, I reviewed RevResponse , an ad network that enables website owners to generate revenue by providing their visitors with free business resources like trade magazine subscriptions, white papers, books, and software trials. What makes RevResponse different from most other ad networks is that it’s not based on a CPC model (like Google Adsense) nor is it based on affiliate commissions since the offerings are free. Essentially how it works is publishers place text links, widgets, and
SharePoint Governance: Putting Business Back in Control
Increasingly companies have adopted Governance as a way to control the roll out of SharePoint in their organisation. This has resulted in SharePoint Governance taking on a life of its own; with a proliferation of white papers, blogs posts, conference sessions, consultancy engagements and even training workshops dedicated to the subject. Ask yourself, do you have a Governance Plan? How many meetings have you attended where a Governance Plan has been discussed? The problem with Govern
What Age Is Your Customer? June 24 Webinar Explores the Digital Age Divide
I can hardly believe we’re only a few days away from wrapping up the BuyerSphere webinar series . It has been quite a journey. Since the beginning of April, we’ve been building this amazing package of webinars and research papers which go to the very core of B2B marketing. Experts from Google, Business.com, Covario, Demandbase and Marketo have all contributed their unique experience and marketing advice. If you’ve missed them so far, you can still get the recordings and white papers at www.
-
Small Business Growth Subscriber
Share your thoughts..